#Interview w/ Matthew Armstrong, #Author of SEX GOD

Title: Sex God 
Author: Matthew Armstrong 
Genre: Erotica
Publisher: Be Your Potential Books 
Release Date: March 28, 2015
Edition/Formats Available: eBook & print 
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Unfulfilled in his marriage and life, Alex Sterling makes an indecent proposal to his wife, Angela, which sets them off on an erotic adventure of self-discovery, revealing dark and repressed parts of themselves.

On the verge of losing everything that is most important to him, Alex is a man in early life crisis, playing a high-stakes game and going to extreme measures to save what he values most. Is he going through a mental breakdown or is this some sort of spiritual transformation? He has no idea as his grasp on reality crumbles and all his worst fears are inevitably realized.

Alex Sterling and his wife Angela are a young couple with two children Tristan and Holly living on the Costa del Sol in Spain. They seem to be the perfect couple with two bright young children, and despite their escalating money worries, they are living an incredible lifestyle on the sunny Mediterranean coast.

But beneath the surface, Alex is unfulfilled in his life and marriage and decides to risk it all by making an indecent proposal to Angela in a last ditch attempt to revive their flat-lining lives. He proposes an open-relationship, which much to his surprise opens a repressed Pandora ’s Box for Angela, a side of her that he has never known — setting them off on an erotic adventure that would make anyone’s head spin and juices flow. It seems to have been a good decision with amongst other intense erotic encounters, it introduces them to BDSM, the swingers’ scene and even finds them on a Russian billionaire’s yacht in a Jacuzzi with the billionaire’s blonde bombshell daughter. Their eyes are opened to the many dimensions of erotic experience two lovers can have, but these experiences are not without their risks.

A turn of unfavourable events manifest, from his kids being expelled from school for a failure to keep up with school fees, to the arrest of the swingers party hosts for secret filming and blackmail. All of this sends Angela into meltdown, blaming and resenting Alex for directing their lives to this point of no return. Alex’s worst fears are then realised as Angela abruptly ups and leaves with the children, moving to Portugal to live with an ex soccer star, old flame from her past — A man of means and a man of power, who Alex feels he is no match for. Alex’s world falls apart around him and a mental breakdown ensues catapulting him on a spiritual pilgrimage as he scrambles to regain his sanity. On this pilgrimage he encounters Lalita an exotic tantra goddess, who he immediately becomes infatuated with and who introduces him to yet another dimension of unity through tantra. She disappears from his life as quick as she entered it and Alex is almost driven crazy once more attempting to find her along the pilgrim’s way.

His pilgrimage offers him much more than he bargained for as he is forced to overcome intense and excruciating physical pain, ego transcendence and a near death experience where instead of running to sure safety, he faces down some wild mountain dogs that have viciously attacked a Japanese pilgrim; and in the process saves her life and becomes revered by her group. He then makes another difficult decision as to whether to return home or remain a pilgrim in the special land, a place and an identity that he has become very much at home with.

Upon arriving home, Alex is overcome and uplifted by two startling and monumental events. First a business partnership from a chance meeting earlier on the billionaire’s yacht, that proposes to put an end to all his money worries for a lifetime. Secondly the surprise return of Angela and the children. Alex is irrevocably changed and transformed from the culmination of the entire adventure, as is Angela, who finally reveals to him the skeletons that were in her closet that had contributed too many of their previous underlying relationship troubles — the truth clearing the way for their future together. But their adventure is far from over. On the contrary it has only just begun.

Where were you born and where do you call home?

I was born in Belfast. Home is Javea — a little paradise on the east coast of Spain.

What or who inspired you to write? And how long have you been writing?

I read “The Lion The Witch And The Wardrobe” when I was a child and it had such a magical effect on me that I thought someday I would like to do the same for others. I have been writing bits and pieces since I was a child, but not consistent.

When did you first consider yourself a writer?

It was a dream for as long as I can remember, but these days I can tell people with confidence, when asked that I am a writer or an author. I believe this is an important breakthrough for writers to have.

What is the name of your most recent book and if you had to sum it up in 30 or less words, what would you say?

Sex God is my most recent book. It is an incredibly erotic adventure of self discovery, with many twists and turns along the way. The couple, Alex and Angela, who the story is centre’d around both get tested to their limits and beyond. To live their highest desires they must break through their fears.

I love reading the warnings on the b
lurbs for many books. If you could write a warning label for yourself as a person or an author, what would it say?

Warning: I may challenge all your beliefs and everything you once thought holy!

Do your characters try to make like bunnies and create ever more convoluted plots for you? Or do you have to coax them out of your characters?

I love seeing my characters take on a life of their own and make their own decisions, as opposed to them as I may be. This is magic!

Have you based any of your characters on someone you know, or real events in your own life?

Huh, hum…maybe a little…

Do you have a specific writing style?

Yes, and I am open to it changing at any moment. I am still playing with it, but I am told by most that they enjoy my writing style. The only folk that don’t seem to like it much are those that are traditionally trained and are stuck in that box.

How did you come up with the title?

Quite simply Sex God is about sex and it is also about spiritual transformation and sex is part of the catalyst for this. I wanted something simple, but also direct and in your face.

Is there a message in your novel that you want readers to grasp?

Oh yes, it is all about the message!!! But if I tell you the message then you have knowledge. If you discover the message for yourself, then you have wisdom!

Do you have plans for a new book? Is this book part of a series?

Yes, I have made a start on a new novel, which follows the story of one of the characters in a sub plot of the book who is probably the most exotic and mysterious character in the book. I also have plans for a direct sequel to Sex God.

Who designed the cover of your book?

I designed the cover of the book myself and it is as unique as the story. I hired a designer online to help me choose the best font and piece it all together. There is a hidden message in the cover for those that decide to look deeper.

Where do you see yourself in five (5) years?

I have six more novels published and I have attained international bestseller status. Hollywood, has picked up my novels and are making movies out of them.

If you could live anywhere in the world, where would it be?

I live here right now. Javea, Spain. This is my base anyway. I like to travel far and wide.

What can we expect from you in the future? ie More books of the same genre? Books of a different genre?

I am going to write two or three more books in the same genre and then go Sci Fi and other genres as well.

Have you ever suffered from a "writer’s block"? What did you do to get past the "block"?

Writers block is code for “I am afraid”! Come to terms with your fears, face them and walk through them.

What has been the toughest criticism you’ve been given as an author? What has been the best component?

I am fairly immune to critiscism. Being a prolific vlogger, I have received much…it is the nature of social media. Before social media, people had a crappy day at work and came home and kicked the cat. These days they come home, sit in front of the computer and let off steam by throwing insults in the comment section of videos and blog posts. As an author the biggest and most funny criticism I have received was an Amazon review from a so called literary expert stating that she didn’t believe that english was my first language and I would be better to write in my native tongue. On the other hand I have also received a review stating that Sex God was earth shattering! I will take that! 😉

What do you do to unwind and relax?

A workout or yoga session on the beach usually does the trick.

Have you ever read a book more than once?

I read The Writers Journey over and over again!

Is there a particular movie that you preferred over the book version?

Rambo First Blood! The book is great, but the movie is a classic!

What book are you currently reading and in what format (ebook/paperback/hardcover)?

Blood Meridian – ebook

Is there anything you would change in your last book and why?

Funnily enough a number of readers have been put off by the first few lines, so yes I would change this.

Do you have any advice for other writers?

Schedule your writing and see it as something you do no matter what. Don’t just write when you feel inspired and all the planets are in alignment. Make yourself sit down and start writing and your inspiration will come through the act of writing and the universe will bend to your will, aligning all the planets so that you can produce your masterpiece.

What is the best advice that you have ever been given when it comes to writing?

Just do it!

What are your pet peeves?

Motor bikes that park in car parking spaces when there are motorbike spaces designated. Cars that don’t give way at zebra crossings. This is common in Spain!

Cats or dogs?

I have a cat called Michael. He is as human as his name implies!

White wine or red?


Coffee or tea?

Coffee for writing. Tea for chilling

Favourite food?

Thai veg curry

Where and when do you prefer to do your writing?

In cafe’s in the morning. The hustle and bustle helps me concentrate.

If you were deserted on an island, who are 3 famous people you would want with you?

Angelina Jolie, Halle Berry, Scarlett Johansson

One of your favourite quotes –

“Our deepest fears are like dragons guarding our greatest treasure.” Rumi

< /blockquote>

List 3 of your all-time favourite books?

I read The Lion The Witch and the Wardrobe when I was a child and it gave me a love of reading and turned me onto the magic of story and a desire to become a writer and author myself. The Writers Journey is my inspiration these days. I read it over and over. I am drawing a blank on a third…too many!

I want us to communicate our thoughts, feelings and desires without thinking that there is anything wrong with them, because there is not! I want us to break free from what society tells us is normal and acceptable. I accept every desire that you have, so I want you to feel comfortable sharing them with me.” I can hear the words coming out of my mouth but I am not sure where they are coming from. Is it desperation or inspiration? I really can’t tell!

“I just hope that you mean that,” Angela says while dropping her head and looking up at me at the same time.

“Yes, of course I mean it darling, you know me and I don’t say things flippantly.”

“Okay, here goes. The guy who I have been messaging is named Marco Carvalho. I met him when I was in university. He is from Portugal and at the time was a professional footballer. He was in London for a week and the university was hosting the team and they were playing a few friendly matches. I met him in the student union bar and he swept me off my feet.

“I had never met anyone like him before. He was confident, very forward and I couldn’t resist him. I just melted in his presence. I had only a few boyfriends before him and never had sex on the first date, but within 20 minutes of us meeting, he had me in his bed and it was the most exciting and passionate experience of my life.”

Angela is completely lit up and engaged, talking about her memory. Wow, the thought of this guy just sets her on fire. What is it that is so great about him? I wonder. I dated Angela for three weeks before we had sex and even then she was tense and nervous. I re- member her saying that it had been almost three years since she was last with someone and this is who she was talking about.

“What did he say that got you into bed within 20 minutes of meeting him?”

“He kissed me and then told me that he had never tasted anything so delicious. Then he said that he wanted to taste all of me and I nearly collapsed at his feet. But it wasn’t so much what he said, it was everything – how he looked at me, his voice, how he said my name and the light touch of his hand. Every time he touched me, electricity danced around my body. It was ladies drink for free night and the bar was full of scantily clad 19-year-old girls, probably outnumbering the guys 3 to 1. He was a professional footballer and could have had anyone he wanted, but he chose me and that made me feel special.”

“You told me that you have never had an orgasm, so could sweet-talking, electricity guy not do it for you?” I say, trying to be lighthearted, but hearing a hint of sarcasm creep into my tone.

“We had sex five nights in a row, multiple times and we couldn’t get enough of each other, but even though it was passionate, exciting and very intense at times, I could never completely let go.”

“What happened then?” I say, leaning forward.

Matthew Armstrong comes from Irish descent, attending the same grammar school as Oscar Wild — but only for a short while, as he was expelled for speaking his mind and not conforming.

Through two decades of living and travelling in 6 continents, he has gained much life experience and studied many cultures and ways of life along the way.

Originally an Author of non-fiction, covering topics from health, philosophy, relationships, spirituality & human potential, Matthew now finds his inspiration in writing fiction.

His first novel ‘Sex God’ is a ground breaking work that brings a breath of fresh air to the erotica genre and sets a new standard for other authors in this genre to follow.

Matthew lives on the east coast of Spain with his family, and generally spends his days teaching martial arts, writing in cafes and playing on the beach with his son.

Amazon Author Page US | Amazon Author Page UK | Facebook Be Your Potential Page | YouTube Be Your Potential Channel


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